WHY IS THIS A BUSINESS ADVANTAGE?
Looking for a Business Performance Solution that solves a problem, addresses a training gap, is scalable, online, backed by decades of industry credibility and guarantees results? Successful meetings and events do not happen by accident. They happen through knowledge.
With the right skills, tools, and strategies, every meeting result affects your organization, benefitting your team, clients, prospects, and guests. Turning meetings and events into business assets reduces risk, protects brand reputation, and improves employee confidence.
Designed for executive assistants, marketers, administrators, HR/L&D, and communication professionals, this program provides practical and foundational knowledge to plan with intention. The Certificate in the Business of Meetings and Events tm is a comprehensive, self-paced program with 19 online modules, 35 hours of instruction, workbooks, checklists, case studies, and monthly Town Halls to engage with the instructor, recognized as the Gold Standard Program™
Corporate volume discount programs are available for team or enterprise training. Choose the Learning Path and purchase one or more individual modules, curated bundles, or the complete Certificate—whatever best fits your goals, timeline, and budget.
Ready to begin? Explore the Full Certificate curriculum now and begin your investment in learning what is right for you. Need a summary of the program for quick reference or approval, download here.
DOWNLOAD EXECUTIVE SUMMARY"Organizations invest heavily in sales training, leadership training, and communication training. Yet the professionals responsible for executing the company’s most visible communication moments are often undertrained. That imbalance is unsustainable."
– Dianne Devitt
Who Is This For?
Communication and Marketing
Hospitality and Tourism
Human Resources/Learning & Development
Executive Assistants/Administrative/
Department Heads
What You'll Gain
- 19 module-based comprehensive training videos (total: 35 hours)
- Expert instruction by leading industry professional and former university professor, Dianne Devitt
- 19 customized individual workbooks for each module
- Downloadable tip sheets and real-world
case studies - Knowledge-check quizzes
- Monthly live Town Hall or “Ask me Anything”
- Exclusive Industry Insights
- Candid interviews with top event
professionals - Certificate of completion
- Free Meeting and Event Planning Checklist
Business Benefits
- Save Money – by learning how to make smarter buying decisions, negotiate effectively, and avoid costly planning mistakes.
- Reduce Risk – by gaining strategies to manage logistics, timelines, contracts, and contingencies and minimize exposure to potential issues.
- Deliver Consistency – by increasing awareness and understanding of how to standardize knowledge across your team to improve efficiency.
- Add Value to any Meeting or Event: by learning how to design events that align with business goals and create meaningful, lasting connections with clients, customers, and stakeholders.
- Increase ROI – by planning smarter using a new skillset that will equip you with skills to produce events that drive engagement, support branding, and achieve measurable business outcomes.
- Strengthen Your Role – by contributing to the success of meetings and events and demonstrating your professionalism.
This program is referred to as “The Gold Standard” for a reason—it’s an immediate investment in your team’s ability to plan smarter, deliver stronger results, and represent your organization at the highest level.
Act now and begin your personal journey and professional commitment to advance your position, position yourself as an expert and enhance your impact and authority.
What people are saying about the Gold Standard Program
“Dianne, participating in the Modules made me feel like I was in the room with you. I have never seen an online class that felt so personal – just for me. Your content, energy, and passion shine through each valuable lesson.”
—Dee Silfies, former Chief Learning Strategist and President, Exhibitor Media Group
“I am incredibly pleased with the training modules in the Certificate in the Business of Meetings and Events ™. The modules were easy to navigate, and the knowledge tests were designed for achieving success. I enjoyed working at my own pace and learned so much from the real-life experiences shared in the Modules.”
—Mindy A., Food Product Company
“Thank you, Dianne! I learned from one of the BEST ... YOU! You made such a major impact on my life and throughout my event career. This program will benefit anyone who invests in their career.”
—Christine B., Associate Director, Executive Assistant, Non-Profit/Medical
CHOOSE THE LEARNING PACKAGE THAT FITS YOUR NEEDS AND EXPANDS YOUR KNOWLEDGE
Whether you are purchasing for yourself, your team or your enterprise, options are available to suit your needs.
Corporate Program Packages available.
Please email info@diannedevitt.com to set up a time to discuss your needs.
INDIVIDUAL MODULES
OPTION TO PURCHASE A LA CARTE
As part of the Certificate in Meetings and Events™ you will receive exclusive access to:
- Purchase one or as many individual Modules as you like
- Module One FREE
- Add additional modules anytime
- A customized workbook to accompany each module
- An assessment following each module to challenge what you learn
- Tip Sheet for Reference
- Case Study for Application
- Business Checklist for Qualifying both Meetings and Events
- Gain instant insight and real-world knowledge
Pricing and promotions subject to change
NOTE: You have one (1) month from the date of purchase to complete 1 Module.
COMPLETE CERTIFICATE
Modules 1–19
As part of The Gold Standard™ Certificate Program you will receive exclusive access to:
- Includes all 19 modules (Module 1 Free)
- Best Value
- Comprehensive knowledge base
- A customized workbook to accompany each module
- An assessment following each module to challenge what you learn
- Tip Sheet for Easy Reference
- Case Study for Application
- Business Checklist for Qualifying both Meetings and Events
- Live Zoom Monthly Town Halls
- Exclusive monthly interviews with industry professionals specializing in each module area
- Official Certificate of Achievement
NOTE: You have six (6) months from the date of purchase to complete all the Modules included in the entire Certificate.
BUNDLE PACKAGES
A LA CARTE
As part of The Gold Standard™ Certificate Program you will receive exclusive access to:
- Target focus on specialty topics
- Designed for Risk, Legal, Finance, Marketing
- Gain keen insights to critical information
- Include three or four modules included in each Bundle
- Provide tips to avoid obstacles
- A customized workbook to accompany each module
- An assessment following each module to challenge what you learn
- Tip Sheet for Easy Reference
- Case Study for Application
- Business Checklists for Qualifying both Meetings and Events
- Module One FREE
- Monthly Town Hall Meetings with Dianne
NOTE: You have three (3) month from the date of purchase to complete all the Modules in one BUNDLE.
"Meetings and events are one of the most powerful tools leaders have to align, inspire, and drive results. The question is not whether they matter; The question is whether we are training the professionals responsible for making them matter."
– Dianne Devitt
DIANNE DEVITT
A trailblazer in the events industry, Dianne Devitt brings 35+ years of experience producing high-profile events that set the standard for excellence. As an Adjunct Professor at NYU and has been Preferred Educator of the Events Industry Council, she has mentored and inspired thousands of event professionals worldwide.
Dianne’s expertise goes beyond event planning—she’s a visionary, author, and sought-after speaker known for her ability to blend creativity with strategy. With a passion for elevating the next generation of event leaders, she has designed this Gold Standard training program to give you the skills, confidence, and industry insights needed to thrive in this competitive field.
100% SATISFACTION GUARANTEE
Dianne is a visionary and personality with global experience as a producer, speaker, author, and educator.
We take pride in our products and content, which is why we offer a 15-day money-back guarantee from day of purchase on any individual Module and/or the entire Certificate Program. All our content has been vetted by industry professionals and the participating sponsors. We're committed to delivering the best training and educational community possible so that you can learn more and use the content to further your career, support your accreditations and contribute to your company's or your client's event success.
