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Earn Your Certificate in the Business of Meetings & Events™

✔ 100% Online

✔ Developed by a Top Industry Leader

✔ Career-Boosting Credentials

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Elevate Your Event Planning Career

Gain the expertise, tools, and confidence to plan impactful, risk-managed events that leave lasting impressions. Our #Gold Standard training program is trusted by industry leaders and equips you with the skills to stand out in the competitive events industry.

The Certificate in the Business of Meetings and Events™ is a comprehensive, self-paced online program designed for professionals new to event planning, part-time planners, or team members with event responsibilities. It delivers essential knowledge and practical tools to elevate performance and outcomes—both for individuals and their organizations.

Created and narrated by a veteran industry expert and university professor, the program features 19 engaging, content-rich modules that cover every critical aspect of planning, from concept to execution.

Need approval or a summary? Download Executive Summary.

What are people saying about the Certificate Program

“WOW. I love this so much. What a lesson I just got!! I know the information at the core, but to see it presented in this way was eye openingbasic and sophisticated at the same time.”

—Tracy 0., Senior Executive, Financial Company

“I am incredibly pleased with the training modules in the Certificate in the Business of Meetings and Events ™. The modules were easy to navigate, and the knowledge tests were designed for achieving success. I enjoyed working at my own pace and learned so much from the real-life experiences shared in the Modules.”

—Mindy A., Food Product Company

Thank you, Dianne! I learned from one of the BEST ... YOU! You made such a major impact on my life and throughout my event career. This program will benefit anyone who invests in their career.

—Christine B., Associate Director, Executive Assistant, Non-Profit/Medical

What You'll Gain

  • 19 module-based comprehensive training videos (total: 35 hours)
  • Expert instruction by leading industry professional and former university professor, Dianne Devitt
  • 18 customized individual workbooks for each module
  • Downloadable tip sheets and real-world case studies
  • Knowledge-check quizzes
  • Monthly live Town Hall or “Ask me Anything”
  • Exclusive Industry Insights
  • Candid interviews with top event professionals
  • Certificate of completion

Business Benefits

  • Save Money – by learning how to make smarter buying decisions, negotiate effectively, and avoid costly planning mistakes.
  • Reduce Risk – by gaining strategies to manage logistics, timelines, contracts, and contingencies and minimize exposure to potential issues.
  • Deliver Consistency – by increasing awareness and understanding of how to standardize knowledge across your team to improve efficiency.
  • Add Value to any Meeting or Event: by learning how to design events that align with business goals and create meaningful, lasting connections with clients, customers, and stakeholders.
  • Increase ROI – by planning smarter using a new skillset that will equip you with skills to produce events that drive engagement, support branding, and achieve measurable business outcomes.
  • Strengthen Your Role – by contributing to the success of meetings and events and demonstrating your professionalism.

This program is referred to as “The Gold Standard” for a reason—it’s an immediate investment in your team’s ability to plan smarter, deliver stronger results, and represent your organization at the highest level.

Act now and begin your personal journey and professional commitment to advance your position, position yourself as an expert and enhance your impact and authority.

Who Should Enroll?

Event professionals looking to enhance their skills

Executive Assistants, Administrative Assistants

Hospitality, tourism, and marketing professionals

Anyone passionate about creating impactful experiences

What’s Included in Your Gold Standard Program™?

1

Monthly Town Hall Meetings with Dianne

Each Module and the Certificate program includes open monthly Town Hall meetings with Dianne where you can engage, ask questions, and enhance your understanding of the content.

2

Participation in a Video Community

You will instantly become a part of a video community focused on education and training and develop new relationships and networking opportunities.

3

Monthly Interviews with Management

Every month, you will learn from the experts and pros who participated in the program as sponsor partners through personalized interviews and keep up to date with the latest information.

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Corporate Program Packages available.
Please email [email protected] to set up a time to discuss your needs.

DIANNE DEVITT

A trailblazer in the events industry, Dianne Devitt brings 35+ years of experience producing high-profile events that set the standard for excellence. As an Adjunct Professor at NYU and a Preferred Educator of the Events Industry Council, she has mentored and inspired thousands of event professionals worldwide.

Dianne’s expertise goes beyond event planning—she’s a visionary, author, and sought-after speaker known for her ability to blend creativity with strategy. With a passion for elevating the next generation of event leaders, she has designed this Gold Standard training program to give you the skills, confidence, and industry insights needed to thrive in this competitive field.

WHAT IS INCLUDED IN YOUR GOLD STANDARD PROGRAM™

Corporate Program Packages available.
Please email [email protected] to set up a time to discuss your needs.

One Time Payment

CERTIFICATE Program

Modules 119

As part of The Gold Standard™ Certificate Program you will receive exclusive access to:

  • A customized workbook to accompany each module
  • An assessment following each module to challenge what you learn
  • Monthly Town Hall Meetings with Dianne
  • Participation in a video community
  • Exclusive monthly interviews with industry professionals specializing in each module area
  • Membership in a branded online community of professionals
  • Copy of Dianne's book, What Color is Your Event?

Introductory pricing and promotions subject to change

NOTE: You have six-months from the date of registration to complete the entire Certificate program (all 19 Modules).

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100% SATISFACTION GUARANTEE

Dianne is a visionary and personality with global experience as a producer, speaker, author, and educator.

We take pride in our products and content, which is why we offer a 15-day money-back guarantee from day of purchase on any individual Module and/or the entire Certificate Program. All our content has been vetted by industry professionals and the participating sponsors. We're committed to delivering the best training and educational community possible so that you can learn more and use the content to further your career, support your accreditations and contribute to your company's or your client's event success.

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